Who would have thought that the lowly barcode, the stodgy grandfather of the identification technology world, would reemerge as a marketer’s dream? Well, it is happening. A new generation of barcodes ...

The next generation of barcodes includes a heavy emphasis on QR codes and smartphone-use. Fifty years ago, on June 26, 1974, the first universal product code (UPC) was scanned at a Marsh Supermarket ...

The initiative by the standards organization could bring traditional 1D barcodes into the 2D world of data matrix and QR-codes. After five decades of barcode use at the point of sale, the technology ...

Next year will mark 50 years since the first product barcode was scanned. The simple system of lines, spaces, and numbers has helped track inventory and scan physical product prices. But what if it ...

The start of the new year brings the retail industry closer to an important inflection point. By the beginning of 2027, every point of sale (POS) system must be able to scan 2D barcodes such as QR ...

The shopping experience is transforming as more brands and retailers turn to data-rich 2D barcodes, powered by GS1 Digital Link. They can provide access to everything about a product: its origins, ...

The food industry is preparing for a seismic shift in the way that all companies, both food- and nonfood-related, will ...

Barcode imagers (also known as digital or area imagers) read both 1D and 2D barcodes using sensors that have rows of cells. They’re proliferating with 2D barcodes that embed more information than ...