On the surface, marketing management seems like every day, common sense project management. After all, it’s just creating a lot of copy and pretty pictures right? However, every aspiring marketing ...
As a career software CMO, I have always been frustrated, and indeed embarrassed, by the fact that there is no decent enterprise software for managing the marketing department. While sales, engineering ...
Most marketing managers would prefer to spend 90% of their time on marketing and 10% on management. Unfortunately, the real-world marketing manager’s experience is exactly the opposite. Marketing ...
A marketing manager heads up a marketing department or a project or product team within the marketing division of a company. Using budgets allocated by the company, he helps develop and lead ...
The Chief Marketing Officer of the Project Management Institute, Menaka Gopinath, tells OGHENOVO EGODO-MICHAEL about the place of project management in today’s world. Looking at the gap between ...
How much does a Digital Marketing Project Manager make? The average salary for a Digital Marketing Project Manager is $102,588 per year. Typical salary ranges from $96,472 (at 25% percentile) to ...
Account managers and project managers are responsible for a section of the overall business of a company, but their roles are different. The account manager deals with one or more customer accounts on ...
We may not have always called them “project managers,” but since the building of the pyramids, someone had to do the planning, budgeting and delegating responsibilities that laid the groundwork for ...