The remaining chrome elements now carry a darker, smoked tone, adding a more contemporary touch. The BMW lettering has been ...
BMW has subtly updated its iconic logo, first introduced on the 2027 iX3 EV SUV, as part of its Neue Klasse design language rollout.
BMW is rolling out an updated version of its iconic logo across all new models from February 2026. The refreshed badge was ...
The new BMW logo was hidden in plain sight for a while, and now it will be rolled out on all cars along with a new M performance logo.
BMW's new logo debuted on the iX3, but this year it makes its way to every model.