There’s a reshaping of consumer purchasing habits playing out in food grocery to the advantage of private label, leaving branded manufacturers with a tough nut to crack to recapture shopper loyalty.

W hen it comes to the struggle for market share between food brands and private label, there are things we can say with some certainty. We can say that private-label’s market share has increased in ...

Private label FMCG is growing again and taking territory from big brands. But this wasn’t always the case. So, how is the category winning the battle for consumer attention? Independent brands were ...

For supermarket groups, private label has become a strategic asset rather than a price weapon. Control over formulation, sourcing, pricing and shelf placement allows retailers to protect margins while ...

For decades, household name brands have topped the consumer market. They’ve dominated shelf space at retailers around the world while owning consumer mindshare thanks to massive marketing budgets, ...

Amazon is launching its own private label brand, Amazon Grocery, a move to challenge Costco and Walmart in the growing cost-conscious sales competition. Shoppers have continued to opt for more private ...

Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. Aldi is on track to open a record number of stores this ...