We all know Facebook has 500 million users–heck, it’s even advertised on movie posters now. But many often forget another service that boasts more members than Mark Zuckerberg’s social network: Skype.

Research from Google has shown that the most common response to a mobile local search is a phone call. Advertisers have caught on, widely adopting click-to-call ad units in Google and Bing. In fact, ...

Google is still navigating the mobile ad landscape, but it says it has found one rip roaring success-- click-to-call ads. Surojit Chatterjee, a Google mobile ad product manager, tells GigaOm click ...

Google introduced “Click to Call” in January as a component of its location extensions offering in mobile. Advertisers were permitted to include a phone number associated with a physical location, ...

The telephone as an instrument of retail is still worthy of notice — as was particularly evident on September 8, 2015, the day after Labor Day, when U.S. businesses received a huge number of incoming ...