With the rise of viral headlines and sensational stories, it can be hard to tell the difference between what is real and what is fake. That's why KATC and Scripps News are partnering once again with ...

After the 19-minute viral video scam, social media is abuzz with ‘Umair 7:11’. Our fact check explains why the clip likely ...

It is difficult to remember a time when you could scroll through the social media outlet of your choice and not be bombarded with: You’ll never believe what ...

Thumbnails play the YouTube equivalent of a movie poster, aiming to draw your attention to click and watch when you have hundreds of videos clogging your recommended ...

Shaquille O'Neal says he's "done with" clickbait rumors about his personal life. "My favorite thing is always saying, 'image ...

(By Jeffrey Hedquist) Clickbait, or using intriguing headlines that lead us to click on a link, has been used for generations – long before we were clicking. Advertising pioneer John Caples was using ...

NBA legend Shaquille O'Neal has spent a lifetime addressing false claims about himself, but according to him, those days are ...

Clickbait is an extremely relative term. If internet is to be believed, Clickbait isn't actually good as it generally signifies provocative content or something that holds back a substantial amount of ...

Clickbait is a plague – inciting distraction, fueling procrastination and provoking frustration (particularly when the article turns out much sparser than what its grand title suggested). According to ...