Add Yahoo as a preferred source to see more of our stories on Google. For a few weeks last November, no villain loomed larger over Madison Avenue and the social media that polices it than Coca-Cola.

Soda is older than you might think, beginning with the first artificially carbonated water in 1767. With over 250 years of history, countless soft drink brands have risen to success and fallen to ...

The Coca-Cola company is getting in on the nostalgia game by bringing back an old-school soda that fans will be pumped to see on store shelves.In the 1970s, the Coca-Cola Company introduced Mr. Pibb ...

Hometown Coca-Cola has long been a marketing behemoth, from Super Bowl spots to its iconic holiday ads featuring Santa Claus and precocious polar bears. But Coca-Cola’s first advertisement was far ...

Shares of Coca-Cola (NYSE: KO) have surged about 11% so far in 2026, significantly outperforming the S&P 500's decline of nearly 1% over this same period. This strong stock performance comes as the ...

After a major backlash in 2024, Coke and the L.A. studio it hired have produced a new synthetic spot they believe viewers will like a lot more; "The craftsmanship is ten times better." Will they? By ...

The revival reflects a larger push by Coca-Cola to refresh its portfolio of nostalgic sodas for a new generation of drinkers. Coca-Cola is relaunching Mr. Pibb with a bold new formula featuring an ...