Tom Treanor is the CMO for Snipp Interactive, a leading Consumer Promotions, Shopper Marketing, Receipt Scan and Loyalty solutions provider. As inflation pulls at the seams of the average American’s ...

A new sweepstakes from Reese’s may be in violation of state and federal laws The promotion on two-cup packages of the chocolate and peanut butter treat, reads “You could win $25,000” and, in smaller ...

TSG Consumer (“TSG”), a leading private equity firm specializing in consumer brands, today announced the promotions of Sam Pritzker and Alec Fogarty to Managing Director, and Kelly Pease to Principal.

As a whirlwind 2024 draws to a close, we here at BakerHostetler are reflecting on the promotions trends we’ve seen this year and what we predict you will see more of in 2025. Below, we pinpoint those ...

Gen Z is undoubtedly revolutionizing the consumer landscape. Growing up in a digital world, this generation has distinct preferences and expectations that brands need to understand in order to ...

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NEW YORK--(BUSINESS WIRE)--Monocle, an AI-powered promotion platform, today is emerging from stealth mode with technology to help consumer brands seamlessly deploy and personalize promotions to turn ...

Tom Treanor is the CMO for Snipp Interactive, a leading Consumer Promotions, Shopper Marketing, Receipt Scan and Loyalty solutions provider. In my last article, I talked about how to get consumers ...