CTV is no longer a niche or experimental channel. In 2026, it will earn its place as a core part of the performance media mix ...

Detox strategies have become increasingly vital in our digital-dominated world where the average American spends over seven hours daily staring at screens. This constant connectivity has ...

While the chief digital officer position has been around in other industries for quite some time, only recently have hospitals and health systems begun to make room among their C-level leadership for ...

In the last decade or so, the idea of digital leadership – what it means, what it entails, and what it looks like – has changed drastically, while simultaneously growing in significance. Ten to 15 ...

Digitization had been slowly progressing in the global logistics market prior to the pandemic. However, the operational changes brought on by COVID-19, subsequent macroeconomic issues such as resource ...

Every serious SEO strategy discusses building high-value backlinks. While many digital marketers rely on strategies such as guest blogging, Google’s link tagging requirements can affect how valuable ...

Since Google News debuted in September 2002, I’ve created or co-created the digital PR strategy that produced kickass campaign results for various clients. That list includes The Christian Science ...

Professional conferences have changed in one big way since early 2020: Many now offer a choice between in-person and virtual attendance. That means you’ve got a lot more flexibility for fitting ...

Analyst Insight: For process manufacturers, sustainability is about more than achieving environmental goals — it’s also a smart business strategy. A more sustainable plant is also more profitable, ...

President Joe Biden has tapped former staffer Christian L. Tom to lead the White House Office of Digital Strategy and serve as an assistant to the president, the administration said. Tom previously ...

Ethiopia’s Digital 2030 Strategy is pivotal to transform the nation’s untapped mineral wealth into a pillar of economic growth, according to Minister of Mines, Habtamu Tegegne. In an exclusive ...

In an industry where every square foot and every second count, paper records are more than a legacy. They are a liability. While many law firms continue to manage sprawling records rooms and offsite ...