IBM decided to create a campaign to change the misconception that women don’t want STEM (science, technology, engineering, and math) jobs, which is awesome. But when IBM decided to bring it all ...

Yesterday, IBM finally decided to terminate its #HackAHairDryer campaign, a social media outreach project aimed at getting women interested in STEM fields. The well meaning but patronizing hashtag has ...

Looks like IBM needs to reengineer what it thinks about women. A tweet went out on IBM’s official Twitter feed asking women in tech to, I kid you not, “Join the #HackAHairDryer experiment.” Not hack ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. NEW YORK (CNNMoney) — IBM’s “Hack a Hair ...

ARMONK, N.Y., Dec. 8 (UPI) --Tech giant IBM admitted a campaign "missed the mark" by calling on women to "hack a hairdryer" as a means of promoting interest in technology. The campaign, part of the ...

IBM’s promotional campaign to attract more women to science and technology by encouraging them to "hack a hair dryer" got some serious blowback on the internet. The company on Monday pulled the plug ...

IBM ended a campaign that urged women to “#HackAHairDryer” after heated online blowback Monday. It’s a sign that even when tech companies have the best of intentions, their efforts to tackle the ...

Posts from this topic will be added to your daily email digest and your homepage feed. is a senior tech and policy editor focused on VR, online platforms, and free expression. Adi has covered video ...

IBM developer Andy Trice popped by the TechCrunch New York offices to demo a hack he’s been working on in his spare time, utilizing the company’s cloud computing platform and off-the-shelf drone ...