“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Leah van Zelm, vice president at Merkle.

Sprint: Did you know we have an online conference about product design coming up? SPRINT will cover how designers and product owners can stay ahead of the curve in these unprecedented times. When a ...

Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with content, and download exclusive resources. In this episode, Thomas Betts chats with ...

Opinions expressed by Entrepreneur contributors are their own. We’re entering an age where businesses are all about the customer. Companies are noticing they must treat users like royalty through ...

To develop excellent customer experiences, experts say it’s essential to focus on context and a design thinking mindset. Solid design thinking starts with the customer in mind. Solving any problem, ...

Building any kind of business strategy begins with an understanding of your customers and their needs. Because if you don't know to whom you're selling, it's nearly impossible to know what to sell ...

Actually, forget “digital transformation.” Artificial intelligence has become such an integral part of digital transformation today that it’s almost synonymous with DX itself. AI allows us to ...