EPA, Transportation Department unveil car labels for comparing efficiency, cost, and environmental impact among different drive trains, but they drop letter grade system that automakers balked at. In ...

We see it happen all the time: An artist employs an emerging new technology in the marketing campaign for a new album. The campaign gets a lot of press because it’s new and different. Fans catch on an ...

While the media coverage of the new SmartLabel initiative has focused on shoppers’ enthusiasm (or lack, thereof) for scanning QR codes as they shop, or whether it’s just an elaborate ruse by ‘big food ...

The reasoning behind the push for QR code labels is manifold. At a surface level, lengthy clothing tags can be uncomfortable and wasteful–requiring the apparel industry to “produce so much label tape ...

For things you can’t stick a regular Tile tracker on For things you can’t stick a regular Tile tracker on is a senior reporter and author of the Optimizer newsletter. She has more than 13 years of ...

In the early days of packaging, a box was simply a vessel designed for protection and delivery. But in this day and age of digital transformation, packaging has become a smart, interactive interface ...

The Commission has proposed mandatory labelling of ingredients and nutrient content of alcoholic beverages be enforced by the end of this year, and health warnings on labels by the end of 2023.

The Food Safety and Standards Authority of India (FSSAI) has recommended the inclusion of QR code on food products for accessibility by visually impaired individuals stating that this will ensure ...