Rafferty Domnick Cunningham & Yaffa's 10th-anniversary mark was never about novelty. It was about alignment. We wanted ...

Your employees decide whether to trust you long before customers ever consider trusting your company.

Beth Forester is CEO of Animoto, a video creation platform, with 20+ years in marketing, leadership, and building customer-first products. I thought the hardest part of rebranding would be making ...