Your lipstick isn’t just lipstick. That foundation isn’t just covering imperfections. Every swipe, blend, and brush stroke is actually rewiring your brain and changing how you move through the world.

Makeup is no longer just about enhancing your features—it’s about completely reinventing them. The trending, ‘unrecognizable makeup,’ pushes beauty boundaries with jaw-dropping transformations. Unlike ...

Masquerade makeup that completely transforms you, blending drama, mystery, and elegance into a look that feels straight out ...

Halloween is the Super Bowl of the make up industry, when you can throw caution to the wind and transform into anything you like. At Kryolan at 277 Bleeker Street in Greenwich Village, the team can ...

Nope, that's not a human body hanging from a clothes hanger. While makeup tutorials are all the rage on YouTube, one makeup artist specializes in creating optical illusions with her impressive ...

Some wear makeup to naturally enhance their features and appear as if they hardly have anything on. Others prefer to dream up a full beat that entirely transforms their look (and mood). The latest ...