We’ve updated our page on RCS with data showing an increase in RCS usage for Black Friday 2025 compared to the previous year. By adding support for RCS (rich communication services) to iPhones with ...

Use SMS messaging in text message marketing campaigns to reach customers on their mobile devices. Learn the types of SMS messages and how to use them.

In 2022, mobile migration continues. E-commerce brands are seeing desktop users drop while mobile rises across all marketing channels. According to Insider Intelligence, mobile e-commerce sales ...

I'm is key account manager for mobile marketing company TextMagic, helping businesses to get the best out of their mobile marketing campaigns. I have previously worked with UK startups and write about ...

As a small business owner, Liz understands the unique challenges entrepreneurs face. Well-versed in the digital landscape, she combines real-world experience in website design, building e-commerce ...

Experience 36-hour 10DLC approvals, AI-driven personalization, and seamless automation with DMText — elevating SMS ...

With more and more people choosing to stay at home to limit the spread of COVID-19, a significantly increased amount of time is being spent using smartphones. While text message marketing has been an ...

Florian Steps is Senior Manager Global Solution Strategy at Mapp Digital. Florian works with leading global brands to define and execute their long term vision, goals and strategies for digital ...

The following excerpt is from Robert W. Bly’s book The Marketing Plan Handbook. Buy it now from Amazon | Barnes & Noble | iTunes Robert W. Bly explains how you can develop big-picture marketing plans ...