Overview: AI-powered programmatic advertising automates ad buying and placement using real-time data and machine learning ...

The evolution of programmatic advertising and why it’s in an organization’s best interest to understand—and take advantage—of the approach. The Fast Company Executive Board is a private, fee-based ...

The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.

AdExchanger, part of the Chief Marketer Network, is launching Programmatic AI, a new industry event debuting May 18–20, 2026, ...

PHȲND, the global cloud gaming platform making high-quality games instantly accessible on Smart TVs, today announced Magnite (NASDAQ: MGNI), the world's largest independent sell-side advertising ...

Programmatic advertising has revolutionized how brands do digital marketing by simplifying and automating the ad-buying and placement process. Advertisers can enhance campaign performance and ROI by ...

Programmatic advertising has become one of the key tools of digital marketing, allowing to automate the process of buying ad impressions and precisely target ads to the desired audience. With its help ...

What is true about programmatic advertising? The answer to that question depends on whether an ad buyer is willing to observe the market through the lens of radical transparency, says Tom Triscari, ...

For the first time, a digital-only agency executed a local linear TV buy—proof that ITN and Magnite's programmatic platform ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic ...

DIRECTV Advertising today announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programmatic enablement of inventory from ...

The podcast industry is working up to something big; you can see it in the acquisitions. All the industry’s major players have, over the past two years, acquired companies focused on one feature: ...