Ever tried convincing someone to pick your favorite movie for movie night? Or maybe defended pineapple on a pizza? Whether you knew it or not, you were tapping into one of the oldest human traditions: ...

From Franklin D. Roosevelt's fireside chats to Ronald Reagan's reputation as the "great communicator" to Barack Obama's soaring oratory to Donald Trump's Twitter use, styles of presidential ...

June 7, 2016 Add as a preferred source on Google Add as a preferred source on Google Arguments aren’t won with information; they’re resolved with rhetoric, the art of persuasion. In Thank You For ...

When you advertise your small business, you can compete with larger, more expensive ad campaigns by using the techniques big advertisers use. Rhetoric is the artful use of language, and the purpose of ...

From infomercials to political canvassing to appeals for coveted roles, the most compelling rhetoric uses a mix of ethos, pathos, and logos. These techniques encompass a wide spectrum of human ...

Our new readings of Renaissance drama as cultural artifacts reflecting and affecting society's attitudes toward the age's fluctuating socio-political substructure can lead us to view the plays as ...

With the year-end fast approaching, many organizations are diligently wrapping up their strategic planning for the upcoming year. While crafting a robust strategy is commendable, Harvard Business ...