Ed Marsh, founder of IntentData.io, has founded and run several B2B companies in the US and abroad, in technology and industrial fields. Whether you wear the CEO, chief revenue officer, sales or ...

We’ve recently seen an explosion of activity in marketing operations as a function and/or as a distinct capability. The charter of an effective marketing operations group is to improve the ...

Why is it so hard for Sales and Marketing to effectively collaborate? Although both are critical players in revenue generation, the misalignment between the two departments is a well-known issue.

For over a decade, the sales development representative (SDR) function has been the engine driving the world’s most successful go-to-market organizations. Companies such as Oracle, AWS, Dell, ...

Jay Gaines, Chief Marketing Officer Since joining AgentSync in 2021, Gaines has rapidly scaled and strategically built out the marketing function. With a focus on demand gen, product marketing, ...