Please provide your email address to receive an email when new articles are posted on . And just like that, we have two. Two non-preserved cyclosporine A drops for ...

The more common side effects of Xiidra are eye irritation, metallic or bad taste in the mouth, and reduced visual acuity (sharpness of vision). Mild side effects include eye redness, increased tear ...

Xiidra is a prescription drug used to treat dry eye disease in people ages 17 years and older. Its recommended dosage is one drop in each eye twice daily, approximately 12 hours apart. The medication ...

VAUGHAN, Ontario--(BUSINESS WIRE)--Bausch + Lomb Corporation (NYSE/TSX: BLCO), a leading global eye health company dedicated to helping people see better to live better, today announced it has entered ...

A feather duster to the face is how Sun Pharma’s new campaign gets the point across about the discomfort of dry eyes in its new effort “Battle Back,” the first DTC effort for dry eye treatment Cequa.

Xiidra (lifitegrast) eye drops are a brand-name drug that doctors may prescribe to treat the symptoms of dry eye disease. If a person has a Medicare Part D prescription drug plan or a Medicare ...

Please provide your email address to receive an email when new articles are posted on . The anti-inflammatory market in dry eye disease is heating up. Cyclosporine brands will battle with each other, ...

Xiidra ® * (Lifitegrast Ophthalmic Solution 5%) Approved by Health Canada To Treat the Signs and Symptoms of Dry Eye Disease Canada approval represents Shire's first international market authorization ...

XIIDRA significantly improved end-of-day eye dryness and discomfort and delivered longer comfortable contact lens wear time in as little as two weeks Continued use further improved discomfort ...

Typical DTC drug campaigns feature happy people hiking in the woods or enjoying a picnic. Shire abandoned that custom in favor of a minimalist, text-centric drug campaign for its dry eye treatment ...

Novartis has entered into an agreement with Takeda Pharmaceutical Company Limited to acquire the assets associated with Xiidra (lifitegrast ophthalmic solution) 5% worldwide. Xiidra is the first and ...