“We’re going to be hauling some grass and some alfalfa bales today,” Cole Sonne cheerfully tells the camera as he drives a tractor over the bumps of his family’s farm in South Dakota. And for the next ...

After a year-long wait, Grant Hilbert and his company, SquadBuilt, released American Farming on Nov. 24, 2023. Here’s a look back at his journey to become a gamer, social media influencer and farmer.

Who buys farmland for $1.8 million with video game money? At 15 years young, Grant Hilbert started a YouTube farm gaming channel in his bedroom, grinded for seven years to gain 1.3 million followers, ...

MOUNT VERNON, S.D. — Cole Sonne has a busy life working on the farm. He feeds cattle. He mows hay. And as autumn approaches, he’s getting man and machine ready for harvest. There is plenty to do and ...

Farmers are a rare breed – one that likes to spend all hours working and then spend any free time talking about, learning about and watching how other people in the industry do their job. Fortunately, ...

When Michael “Mitch” Dusek first started his YouTube channel in 2021, the young sugarbeet farmer from the Red River Valley didn’t know what to expect. “I just wanted to give folks who are not familiar ...

On a lovely farm in Cumberland, Maine, lives a team of YouTubers who don't know how many subscribers they have. They do not participate in brand partnerships, and they have never even heard of a tea ...