When you think about the vision and heart of your company, what comes to mind? Do your employees and customers clearly understand these same ideas? If not, it’s a pretty good sign that you don’t have ...

Opinions expressed by Entrepreneur contributors are their own. You created a mission statement for your business or nonprofit to provide your stakeholders — employees, customers, investors and others ...

For your organization to have a mission statement, it must have a mission. One that the boss probably has buried in the back of his or her mind; one the employees may or may not share. It should be ...

We spend an inordinate amount of time in this industry training advisors how to craft statements: elevator pitches, unique value proposition (UVP) statements, mission statements, vision statements, ...

Opinions expressed by Entrepreneur contributors are their own. You’ve probably already gotten the message by now that your new company or startup needs a good mission statement. It’s how you pinpoint ...

You likely have a company mission statement, a short declaration of your organization’s purpose. Tesla’s mission statement, for example, is “To accelerate the world’s transition to sustainable energy.