For many businesses, creative design and direct mail execution have traditionally lived in separate worlds. Design teams focus on visuals, branding, and messaging, while marketing or operations teams ...

Consistent and thoughtful communication is crucial to keep donors engaged, make them feel valued, and lay the groundwork for ...

This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of The ...

Over a quarter of Americans live paycheck to paycheck and have less than $1,000 in emergency savings. This means there’s no buffer when the car breaks down or an unexpected hospital bill hits.

Direct mail is a powerful but underutilized tool that you should consider adding to your marketing strategy. It’s seeing remarkable results because customers’ mailboxes aren’t crowded, physical mail ...

Real estate mailers aren’t dead — far from it. With so many agents focused on digital marketing, mailers can help you stand out from the crowd to attract new leads, increase brand awareness, generate ...

For decades, logistics decisions lived squarely on the chief operating officer’s desk. But with rising postage rates and questions surrounding the possibility of zone-based pricing for USPS marketing ...

Email marketing remains a powerful way for small businesses to connect with customers and leads, but it’s hard to come by tools that are easy-to-use and feel at home on the Mac. Direct Mail for macOS ...

Not every SaaS company has a chief supply chain officer, but then again, not every SaaS company operates in a channel as complex as physical mail. For Brent Hagan, the chief supply chain officer at ...

Google Gemini for Workspace can be exploited to generate email summaries that appear legitimate but include malicious instructions or warnings that direct users to phishing sites without using ...

Direct mail is making a comeback—but this time, with automation on its side. Marketing teams seeking efficient, repeatable ways to connect with their audience are turning to automated direct mail for ...