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  1. IDEO : Human-centered design

    IDEO helps organizations innovate by combining human-centered design, systems thinking, and creative experimentation to unlock new sources of value. We partner with leaders to understand their …

  2. IDEO : About us

    For nearly 50 years, IDEO has been helping the world’s most imaginative leaders create human-centered products, services, and organizations.

  3. Thinking - IDEO

    IDEO's emerging tech R&D series, inviting industry figures and companies to explore the intersection of emerging technologies and human-centered design through talks, brainstorming, and hands-on making.

  4. Work - IDEO

    From supersonic jets to packaging and supply chains to innovation engines for America's most famous car company, we've worked in just about every category, all over the world.

  5. IDEO: Careers

    If you're usually creative, sometimes inspired, and always curious, you'd fit in well here.

  6. IDEO: Design for consumer products and retail

    For more than four decades, IDEO has helped create some of the world's most iconic consumer products and retail experiences. From designing early technological breakthroughs like the first-ever …

  7. China - IDEO

    For more than 20 years, IDEO has helped China's leading organizations make the future.

  8. Contact - IDEO

    We'd love to hear from you. If you're curious about joining the IDEO team and want to see what opportunities are available, check out our careers page. If you’d rather just chat than scroll through …

  9. Launching an innovation lab to benefit Peruvians - IDEO

    The aim is for IDEO’s role within La Victoria Lab to wane, as Intercorp’s waxes, and the company’s internal Innovation capability and culture strengthen. LVL’s ventures range from mindset-changing …

  10. Design Kit: The Human-Centered Design Toolkit - IDEO

    In 2009, IDEO designed and launched the HCD Toolkit, a first-of-its-kind book that laid out how and why human-centered design can impact the social sector. In short order, a community of designers, …